ta-cos /takos/ (n).
The solution to every problem and the answer to every question. They don't get defensive or reactive. They hold space for us and make us feel whole.
The world, as we have known it, has changed radically.
It's not business as usual. Companies that can adapt to this new marketplace will thrive.
NOW is the time to define what your personal and company brand is!
Join Jay, Jeff, and Special Guests for TACOS, as we showcase the epic marketing and branding that distributors and suppliers are doing. You will learn from these branding nuggets that will better position you for what lies ahead.
Challenging as this season is, one thing we know for sure is that TACOS make everything better.
Have a TACO and enjoy these shows!
Scott Berry from HALO and Brian Scott from Le Tour de Spice
Successful business is driven by creativity and meaningful partnerships between distributors and suppliers. Learn how that's working with Scott Berry from HALO and Brian Scott from Le Tour de Spice. It will work for you too.
John Vo's WHOOPLA "Tiki Bar Box" Opening
What's the impact of well-put-together branded merch? Find out as past TACOS with Jay and Jeff Show guest John Vo's WHOOPLA "Tiki Bar" Summer Gift Kit is un-boxed.
TACOS with Rob Spector, President of Spector & Co.
As a direct result of so many previous guests gushing about Spector & Co - we knew we had to interview their leader and President, Rob Spector! Not only does Rob bring a very creative Canadian Taco to the party, he also brings a dynamic personality and years of experience in product design.
Carson and Olivia from CREATIVE
This TACOS show features Carson Roncketto and Olivia Davis from CREATIVE. Part of their marketing manifesto is to "Make it Matter." Promo product advertising should start with strategy, purpose, and intention and end with the item or product.
Dana Henton from Gill-line
Dana Henton from Gill Line joins Jay and Jeff for TACOS NOW. We cover the topic of sticky branding. Stick your marketing message where the sun shines!
Allen Gaddis from
Our special guest, Allen Gaddis, CEO of Gaddco Group, knows that he's more than a guy who sells t-shirts and tumblers. He's a valued member of his community and cares about people.
Ryan Cady from
Here we feature Ryan Cady from Imprint Engine, a distributor that is CRUSHING it, of course, like a crunchy taco. They love to bring FUN into branding. Let's not forget that fun works!
Dan Gordon from
Dan Gordon Printing
In this TACOS Branding Fiesta, Dan Gordon from Dan Gordon Printing we talk about the value of a personalized website and the importance of details. Grab a TACO and enjoy!
Jay and Jeff Reflect
on January Events
In this special TACOS Show, Jay and Jeff Show reflect on the positive things that happened at industry events around the country...
Rama Beerfas from
The PPAI EXPO
Rama Beerfas, a CTSM (Certified Trade Show Marketer) from Lev Promotions, shares wisdom on trade show marketing from the PPAI Expo.
TACOS with Jay and Jeff 2021 Thanksgiving Show
YES, it’s another Thanksgiving video! This one is done in our TACOS with Jay and Jeff format, putting a spotlight on others.
Hoagie from LAX Pups!
What weighs about 12 pounds but has 80 pounds of love to give? Hoagie, the therapy pup! This TACOS show is very near and dear to Jeff's heart because it features his wife Lorraine and their adorable therapy wiener dog, Hoagie. BUT, this is not a show just about dogs.
Beata Miller from NEPPA
TACOS with Jay and Jeff had a FIESTA! We shared tacos with Beata Miller on PromoCorner, talking about the New England Promotional Products Association (NEPPA)'s engaging branding for their "Back in the Saddle" event...
Andrew Nisenshal from BrandWise
Attention to detail is critical for promotional products, branded apparel, and TACOS! Our guest on this episode of TACOS with Jay & Jeff is Andrew Nisenshal, owner of BrandWise...
HPG Brands Has Your Back
In business, YOU are your own competitive advantage... and there are SUPPLIERS who have your back. Join Ian Swope & Jeremy Chacon, as they discuss the new "SUPPLIERS WHO GOT YOUR BACK" series...
Reflecting on the ASI Show
with Cliff Quicksell
We are lucky to have Cliff Quicksell join us on the TACOS with Jay & Jeff show. Cliff joined us to rewind some of our highlights from the first promo industry show in 18 months.
Molly Neises and Krista Polka from Maple Ridge!
Join Us for another TACOS Show featuring special guests Molly Neises and Krista Polka from Maple Ridge Farms as they discuss epic food branding!
Jamie Johnson & Traci Simonis from Maple Ridge Farms
There were more than a few memorable moments in this magically delicious show with Jamie Johnson & Traci Simonis from Maple Ridge Farms
TACOS LIVE with Jay & Jeff Featuring Cliff Quicksell
It was a pleasure to have Cliff Quicksell join us for TACOS with Jay and Jeff!
This session is PACKED with great content.
Tom and Tricia from Image Source
Image Source is a full-service branded merchandise and apparel agency from Kirkland, WA. Two of its leaders, Tom Goos and Tricia Thompson, shared their wisdom, impressive campaigns, and TACOS (plus Coronas) with Jay and Jeff.
John from Apogee & David from Fired Up Promos
Jeff & John met through AI: Advocates for the Industry, a new online community for the promo industry. John Gautsche from Apogee Commemoratives
Javier Melendez from
In this LIVE presentation of TACOS with Jay and Jeff, we feature Javier Melendez. Javier is a PromoKitchen chef who is working with distributor Walker-Clay.
TACOS LIVE with Jay and Jeff Featuring Special Guests!
They weren't kidding when they said, "We go where the tacos take us!" This is a Special Edition of TACOS LIVE with Jay and Jeff. This is the first “on location” show with Jay Busselle and Jeff Solomon.
Charity Gibson from Peerless
Many of you know PromoKitchen Chef Charity Gibson as the National Accounts Coordinator at Peerless Umbrella. But have you met Charity Poppins yet? You will in this episode of TACOS, and she’s practically perfect in every way!
Let's TACO 'bout epic branding with our special guest Jill Albers from ba-bam... BAMKO! It's time to push the boundaries and get creative in this episode of TACOS with Jay & Jeff...
Nobody NEEDS another T-shirt, another mug or another hat… so why are they going to buy this branded merch?" asked Jeremy Picker. Because "they WANT to have an experience with that brand."
Maple Ridge Farms
How many suppliers can say that they have shipped on-time over 99.99% of all orders since 1979? We only know of one, and on this fine Taco Tuesday, we are delighted to shine the light on our friends…the "ridgers" at Maple Ridge Farms!
Connect the Dots Promotions
She will teach you how to spell "Tchotchke" and why our channel of advertising is not "knickknacks, baubles, lagniappes, or trinkets and trash.” Our guest today is Karie Cowden. Karie is the President and Founder of Connect the Dots Promotions, a board member of PromoCares, and the podcast hostess of PromoCares Radio.
Danny Rosin, Robert Fiveash
The co-founders of Brand Fuel, Danny Rosin & Robert Fiveash, couldn't resist tasty TACOS with Jay & Jeff!
Danny & Robert are passionate about our industry, the effective use of branded promo products, giving back, and fundraising for nonprofits.
In this episode, Jay, Jeff, and Mel Lay get into a lively discussion about TACOS.
Mel also shares about her experience on Shark Tank and battle with Target.
We learn about the Mom Shop
Community, the power of social media, hangtag branding, cause marketing, and what's happening with Allmade.
Renya Nelson from Brand+Aid
This TACOS with Jay and Jeff show featuring Renya Nelson, the CEO (and HBIC) at Brand+Aid. Renya is all about the BIG C, aka: Community. She's also creative and very caring. Renya reminds us again that themes and messaging are critical, and we need to get over our LOS syndrome (Logos-On-Stuff).
TACOS with Marshall Atkinson
Taco ‘bout Hollywood magic!! Check out Marshall’s taco. Marshall Atkinson has been in the apparel decoration business since 1993. He’s been a full-time consultant specializing in helping apparel decorators go from chaos to clarity since 2018. his first guests were Danny Rosin and Robert Fiveash from BrandFuel. Marshall is also the co-founder of the Shirt Lab Tribe.
Mitch Silver and Stacie Long from Printable
Take a trip with Mitch Silver and Stacie Long from Printable as we discover how a brand guide is created along with all the epic branding and magical marketing they are doing. THIS is what makes the branded merch industry so powerful!
2nd Anniversary TACOS with
Jay and Jeff Show featuring
Many know that Jason Lucash is one of the drivers behind Origaudio and Batch and Bodega. Jason was the perfect guest for this TACOS Anniversary show that spotlights "Disruption" and "Creativity." He has lived it, and the industry is better off for it.
"Seasoned” industry veteran Adrienne Barker joined Jay and Jeff for TACOS NOW. Adrienne has a long history in the industry doing a variety of things...
John Vo from Whoopla
John Vo from Whoopla in Southern California, home of tasty food truck tacos, joins us for TACOS and a discussion on epic branding. John is the director of all good stuff at Whoopla, a company CRUSHING it with creativity. They don’t do boring! They do custom.
Brian Gill from
In this Fiesta of epic branding, Brian Gill, CEO (Chief-Experience-Officer) at Thumbprint shares some “Thai-chili-sweet-and-spicy” nuggets.
from Gunn Media
In this TACOS NOW with Jay and Jeff Show, Rhonda Cartier-Blackwell from Gunn Media joins our Fiesta on PromoCorner..
Interview with BJ from the
PPAI Expo Live Stage
Jay Busselle and Jeff Solomon talk with PPAI EXPO LIVE host BJ about the TACOS with Jay and Jeff Show. We discussed how the FIESTA of epic of marketing and branding started.
Kevin Mullaney from Brandito
This show features Kevin Mullaney, from Brandito, part of the facilisgroup. Kevin and the Brandito Team are crushing it.
Ashley Colautti from commonsku
The engaging guests keep on coming! Today we have a Fiesta with Ashley Colautti, Senior Account Manager at commonsku.
Talking with Carmen Ruiz from FASTSIGNS was yet another Fiesta of branding and marketing for a good cause.
Taylor Borst from American Solutions for Business
It's #TACOTUESDAY and time for TACOS with Jay and Jeff on PromoCorner. This show, featuring Taylor Borst from American Solutions for Business, is yet another Fiesta. Taylor crushes it sharing how ASB is engaging with the marketplace.
Kara Keister and Jason Nokes
On this episode of TACOS with Jay & Jeff - Jeff is introduced to the "Walking Taco.” This show spotlights Kara Keister from Social Good Promotions and Jason Nokes from PromoPulse...
Meghan Hamlin from
Meghan Hamlin is co-owner of Southern Branding in Little Rock, Arkansas. Meghan joins Jay and Jeff in this episode of the TACOS show on PromoCorner...
Kevin McCracken from
We are proud to continue sharing powerful marketing conversations and epic branding that have a purpose far beyond the products. This week's guest is Kevin McCracken, COO, and co-founder of Social Imprints
What goes better with tacos than a spicy margarita? Speaking of spicy, the word on the street is Joelly Goodson, Sr. Account Manager at Genumark from Alberta, Canada, is a badass!
Kelli Bernd from
INM Marketing Group
It's easy to get stuck in the comfort zone! Listen and watch how Kelli Bernd and the team from INM Marketing Group break down the comfort zone walls to build better relationships with their customers and connections for their clients.
Nick Lateur from
Great Food and Epic Branding! It was a blast to have "Mr. Monday" Nick Lateur from HPG Brands on the TACOS with Jay and Jeff show. HPG is crushing it with their fresh approach to branding and unique products. Grab a TACO and enjoy!
TACOS with Jay and Jeff Featuring Charles Duggan and Brooke Davidson
Taco ‘bout EPIC! Only the truly gifted could pull off a special edition TACOS show that combines a “MADE IN THE USA” theme with half of the Simplicity Brothers on Cinco De Mayo!
Meg Erber from S&S Activewear
Meg Erber from S & S Activewear joined Jay and Jeff for TACOS. We talked about sustainability, the value of selling quality, and being a value-added resource for clients. She also shows us the very cool QUICKFLIP APPAREL, which is an awesome line shown that earned a deal on Shark Tank.
TACOS LIVE with Jay & Jeff Featuring Kirby Hasseman
TACOS with Jay and Jeff was another FIESTA! We featured, Kirby Hasseman from Hasseman Marketing & Communications. (Some of you may have heard of him.)
TACOS with Jay and Jeff Featuring "2 Regular Guys"
Our guests for this TACOS episode are Aaron Montgomery and Terry Combs from the "2 Regular Guys" podcast and live streaming show. Thankfully the battle of Wings vs. Tacos didn't happen...read more.
Jason Nokes from
It is almost a given that when you decide to do a “technology” episode of TACOS with Jay & Jeff, you will encounter more challenging technology issues than ever before.
Are you ready for the international episode of TACOS with Jay & Jeff? How about Christmas down under? We were lucky to catch Zach Lord from the marketing and branding agency Red Tomato in Australia!...
Vicki Ostrom, JGR, Trendependent
Three words… one question! What is Trending? The answers are critical. Are we dependent on trends? Probably more than you know! In this episode of TACOS with Jay & Jeff, we have a "trendy" discussion with Vicki Ostrom and Jessica Gibbons-Rauch...
Best of Collection
Welcome to our first "Best of Collection" or a "Greatest Hits" of TACOS with Jay & Jeff. Is that possible after 15... err, 18 sessions? Sure it is! Jay & Jeff revisit some of the epic branding, purpose-driven...
Brittany David, Steve Rone, and special guest, Jeff Anderton, all from SnugZ USA, join us to enjoy TACOS! Like the company they represent, they are bold, daring, adventurous, playful, and will teach us how to “promo the cheese out of it.” They are pushing the envelope on creative marketing and thinking outside the box to drive sales.
TACOS with Jay and Jeff is HOT and getting spicy!
Nick Lateur and special guests join us to help solve a mystery. Where did the term "tumbler" come from when referring to a beverage container or "drinking vessel?"
We are lucky to know some excellent promotional product and apparel supplier companies in our industry.
Pretty high up on our list is Snugz USA! Why? The people. The culture. The creativity. And of course, epic branding and killer marketing. That made us want to show a few strong examples...
Brand Energy Marketing
Few people are as committed to the power of promotional products incorporated into purpose and special causes than Mandi Rudd from Brand Energy Marketing. In this episode, Mandi shares her passion and experience from three specific examples of responsible sourcing, branding, purpose, and fundraising.
In this TACOS with Jay and Jeff session, we feature Ryan Moor from Allmade. Ryan and his team have successfully built the Allmade brand creating a quality, responsibly sourced, eco-friendly product.
Here, Ryan shares what they have been doing to continue their mission.
There is good stuff here!
Ashley McCune from Facilisgroup on Marketing Magic
It was a pleasure to share 🌮TACOS 🌮and talk a little business with Ashley McCune, President of Facilisgroup. Where is the magic for distributors today? Ashley shares her thoughts in this short video.
TACOS and Magical Marketing for Promotions East 2022...
Meg Erber, Charity Gibson, and Rachel Levin Mc Eneaney, share the epic branding and magical marketing that has gone into reimagining Promotions East. They are turning a "trade show" into an EXPERIENCE that will nurture business relationships adding innovative elements to a business-building event worth your time to attend.
TACOS with Jay and Jeff Show 2nd Anniversary Review
Liquid Death, Jason Lucash, Supplier Shoutouts, Disruption, Creativity, and Collaboration. This Special 2nd Anniversary TACOS with Jay and Jeff Show spotlights a few things that make this show work.
Brian and Savannah
from Team SCG
Brian Cohen and Savannah Dymtriw from Team SCG live the strategic concept of "end-to-end branded marketing" and attribute much of their growth to their internal team and supplier partners' creativity, collaboration, and support.
Joe Ausband from
Joe Ausband from ID Yourself joins Jay and Jeff for TACOS and a discussion on epic branding. ID Yourself is a family-owned business, originally started by Joe’s mom as a custom flag sewing business in N. Carolina.
Noah Salvi from
Noah Salvi from Westminster Promotions shares TACOS and some tasty branding nuggets with us. Have you considered finding a niche your business can focus on?
Frank Good on
Frank Good from S&S Activewear joins Jay Busselle, Brandon Pecharich, and FPT publisher Jeff Solomon for another spicy hot TACOS NOW show
Amanda Clay from
How can we have so much fun doing great business? In this epic show, Amanda Clay gives us a textbook example of being memorable and valuing supplier partners.
Interview HPG Brands from the PPAI Expo Live Stage
TACOS with Jay and Jeff took over the PPAI Expo LIVE stage with Nick Lateur and Melissa Bettua from HPG Brands. We talked about the impact of "Together is Better"
TACOS with Jay and Jeff featuring...Jeff!
It might surprise some in our audience that FreePromoTips publisher Jeff Solomon is known for more than Free PromoTips and this TACOS show! As a promotional products distributor and owner of All American Marketing Group...
Ben Baker-YourBrandMarketing Part Two!
We are excited to share part two of our branding Fiesta with Ben Baker from YourBrandMarketing.
Ben Baker-YourBrandMarketing Part 1
“What’s your story?” asks Ben Baker. All of us have a story to tell. Few of us know how to tell it in ways that are compelling and will help people understand our value.
Cat Gagliardo from Branded By Cat, affiliated with HALO, started her marketing career on the Home Shopping Network (HSN). She has, in her own words, "made a few television appearances!" ...
Kelly Brown from Green Giftz
This was yet another awesome TACOS with Jay and Jeff Show! It was a pleasure to spotlight Kelly Brown from Green Giftz.
Mandi Rudd and Meg Erber SleepIn4Good!
It's not possible to have this much fun on the TACOS show and at the same time have a serious discussion about mental health unless you have Mandi Rudd from Brand Energy Marketing and Meg Erber from S&S Activewear on the show!
Bart Simpson from
Bart Simpson, President of Flywheel Brands, a family-owned creative agency, joins Jeff & Jay for TACOS in this engaging #TACOTUESDAY show.
Jeff Jacobs, Author
Product Safety Advocate
Today we featured Jeffrey P Jacobs with a thought-provoking conversation that impacts our lives and businesses. Grab a TACO and check it out!
Natasha Rawls from
The TACOS show will focus on the effective use of social media to discover, nurture and maintain relationships. Natasha Rawls is an account executive from MRL Group and is crushing it on social media. She was working from home before it was cool.
Brittany David From
TACOS with Jay and Jeff welcomed the "llama whisperer" Brittany David from SnugZ USA to talk about Made in USA products on our show. As always, the show was a fiesta!
TACOS with Jay and Jeff Featuring Glenda Stormes-Bice
How about this for a powerful question, “What do you want to accomplish?” Glenda Stormes-Bice from Bankers Advertising Company kicked off our TACOS show with this question we should all be asking...
Tacos with Jeff and Jeff Featuring Carol Kantor
Sharing TACOS with Carol Kantor was a delightful walk down memory lane. In the ’70s, Carol was an early employee at the video gaming company Atari. She focused on research and player feedback from...
Tacos with Jay and Jeff Spotlighting Liquid Death
WARNING: THIS EPISODE CONTAINS KILLER BRANDING & GRAPHIC IMAGES SOME MAY FIND OFFENSIVE!
Before exploring the KILLER brand story of Liquid Death, we touch on some...read more.
Russell Bird from
The Promo Addict
This TACOS with Jay and Jeff session features PromoKitchen Chef Russell Bird from The Promo Addict and You Need a BBQ. In addition to being a PK Chef, he is an actual competition chef.
Wayne L. Greenberg
What do you do to stay relevant after 35 years in the promotional products business? A complete REBRAND, of course! Join us for some tasty tacos as we discuss rebranding...
Wear Your Spirit Warehouse
Here's another TACOS with Jay and Jeff session LIVE! This session with Alison Banholzer from Wear Your Spirit Warehouse was a hit. As a military wife, her success story is an...
Soul & Swag, Inc.
We had WAY too much fun sharing epic branding and marketing with Cola Svec on TACO's with Jay and Jeff LIVE! Check out what the creative folks at Soul & Swag, Inc. pulled off.
Sweda, Dan Nevins
Wounded Warrior Project
"If it doesn't challenge you – it won't change you." Join us for an extraordinary, extended session of TACOS with Jay & Jeff. Learn how the relationship between Kellie Claudio, SVP of Sales & Marketing at Sweda, and Dan Nevins, spokesperson for the Wounded Warrior Project developed.
In this episode, Roger Burnett, co-founder of PromoCares. He shares how part of his work is in the alignment and connection of commerce with purpose through the responsible merchandising of promotional products and decorated apparel. Suppliers that are making a difference, like Sweda USA and Allmade-SanMar.
Mondays, With Nick
The marketing folks at Imagen Brands have seriously raised the marketing bar for our industry. Here we put the spotlight on their efforts to provide timely resources, education, and entertainment to distributors.
Stacey Carey, the owner of SAC Branding, is a fighter and a giver! Stacey happened to send us our first TACOS with Jay and Jeff fan letter. Not only is she a fan of tacos and branded merch, but she’s also a fan of serving her community. Watch as this young entrepreneur serves her way into better connections and grows her business.
Jay & Jeff
Branding and Marketing
In this episode, Jay & Jeff go deeper into branding and marketing. No special guests in this episode...just two taco freaks who realize after years in the promotional product, branded merchandise and decorated apparel worlds, that most businesses don't have a Style Guide. If they had a Style Guide, their branding and marketing would be aligned and more effective.
Introduction to Tacos With Jay and Jeff
In this introductory segment, Jay and Jeff answer the question, why tacos?
There's other valuable information here, including how the taco relates to branding.
Don't miss this first show and the segments that are coming!